Trends and Forecasts in the Laundry Care Industry: 2023-2030

 Laundry Care Industry Data Book | Forecast 2030

Laundry Care Industry Data Book - Laundry Sanitizer, Laundry Detergent and Fabric Softeners & Conditioners Market Size, Share, Trends Analysis, And Segment Forecasts, 2023 – 2030

Grand View Research’s laundry care industry data book is a collection of market sizing information & forecasts, trade data, pricing intelligence, competitive benchmarking analyses, macro-environmental analyses, and regulatory & technological framework studies. Within the purview of the database, such information is systematically analyzed and provided in the form of outlook reports (1 detailed sectoral outlook report) and summary presentations on individual areas of research.

 

Access the Global Laundry Care Industry Data Book, 2023 to 2030, compiled with details like market sizing information & forecasts, trade data, pricing intelligence, competitive benchmarking, macro-environmental analyses, and regulatory & technological framework studies

 

Laundry Sanitizer Market Report Highlights

The global laundry sanitizer market size is expected to reach USD 44.5 million by 2028, based on a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 2.7% from 2021 to 2028.

  • Based on type, the plain segment held the largest share in 2020 owing to the rising demand for sustainable laundry products

 

  • In 2020, Asia Pacific held the largest share owing to a rise in disposable income and increasing demand for innovative fragrances. The region is also anticipated to witness the fastest growth from 2021 to 2028. The presence of key players like ITC Ltd. and Dabur India Ltd. in the region is driving the APAC market

 

  • The market is characterized by the presence of several players. In 2019, Tide launched an anti-bacterial spray, which can be used on fabrics

 

  • Companies in the industry are encouraged by the consumers who are looking out for cleaning products and laundry sanitizers owing to the advent of the pandemic. Several companies have launched laundry sanitizers during the pandemic. In 2020, Dettol launched a program to help businesses create hygiene awareness regarding sanitizing solutions

 

Order your copy of the Free Sample of “Laundry Care Industry Data Book - Laundry Sanitizer, Laundry Detergent and Fabric Softeners & Conditioners Market Size, Share, Trends Analysis, And Segment Forecasts, 2023 - 2030”, Data Book published by Grand View Research

 

Laundry Detergent Market Report Highlights

 

The global laundry detergent market value is expected to reach USD 205.2 billion by 2025.

 

  • The global demand for laundry detergent market was USD 133.3 billion in 2016 and is expected to grow at a CAGR of around 4.9% from 2017 to 2025 to exceed a total revenue of USD 205.2 billion by 2025.

 

  • Powder detergents was the biggest product segment in the market accounting for over 31% of the total revenue in 2016

 

  • Household was the largest application segment with a demand of over USD 118 billion by 2025, growing at a CAGR of 4.9%

 

  • The APAC is expected to be the largest regional market with a projected CAGR of 5.3% over the forecast period

 

  • The industry is dominated by global players such as Unilever, Henkel AG & Co. KGaA, Church & Dwight Co., Inc., Proctor & Gamble. Companies are moving towards strategic mergers and acquisitions to increase their international presence and gain significant share.

 

Go through the table of content of Laundry Care Industry Data Book to get a better understanding of the Coverage & Scope of the study

 

Fabric Softeners & Conditioners Market Report Highlights

 

The global fabric softeners and conditioners market size is expected to reach USD 22.72 billion by 2025.

 

  • Liquid products is expected to witness a CAGR of 5.2% from 2019 to 2025

 

  • Commercial application held the leading market share of over 60% in 2018

 

  • In 2018, Asia Pacific held a revenue share of 36.6%

 

  • Key fabric softeners and conditioners market participants include Procter & Gamble; Unilever; RECKITT BENCKISER GROUP PLC; HENKEL AG & CO.; LG Household & Health Care Ltd.; PIGEON CORPORATION; Church & Dwight Co., Inc.; and MELALEUCA, INC.

 

Competitive Insights

 

The manufacturers aim to achieve optimum business growth and a strong market position through the implementation of various strategies such as acquisitions, new product launches, collaborations, and strengthening of distribution networks in the global as well as regional markets. The manufacturers in the market aim to intensify their market positions by widening their customer base. Thus, multinational players are aiming to achieve business growth in the regional market through mergers, acquisitions, and other strategic initiatives.

 

For instance, in July 2022, Dirt Is Good, a laundry brand of Unilever, introduced a newly developed capsule that offers superior cleaning performance and can help decarbonize the washing process. Instead of plastic packaging, the new capsules come in cardboard containers, which will stop more than 6,000 tonnes of plastic from entering the waste stream each year.

 

For instance, in May 2021, Comfort, a Unilever laundry brand, announced a new pack formulation and design. According to the brand's owner, Unilever, the new formulation uses Pro-Fibre Technology and is intended to shield clothing from color fading, bobbling, and shape loss. 

 


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About Grand View Research

 

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

 

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