Hard Seltzer Market Worth $57.34 Billion By 2030 | CAGR 22.9%
Hard Seltzer Industry Overview The global hard seltzer market size was valued at USD 8.95 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 22.9% from 2022 to 2030. The rising adoption of low alcohol content beverages among millennials and the younger generation is driving the product demand. Moreover, consumers are trying to reduce their alcohol consumption or becoming ‘sober-curious’, which has further led to an increase in the demand for low-alcoholic beverages. The outbreak of the COVID-19 pandemic has drastically impacted the consumption pattern of alcoholic beverages from high alcohol content to low alcohol content due to the rising health consciousness among the consumers. The sale of hard seltzer during the pandemic rose significantly through e-commerce channels due to stay-at-home orders around the world. Alcohol delivery apps, such as Drizly and Minibar, reported a significant jump in orders during February and March 2020, with the total